Keepin’ kids cavity-free and makin’ toothbrush-time tantrums disappear!
*Technically SLS (sodium lauryl sulfate) free, but does have other agents that may irritate similarly if you’re sensitive to SLS: sodium lauroyl sarcosinate and sodium laurate, so see how you respond.
Cetylpyridinium chloride (CPC) is an ingredient shown to reduce plaque accumulation and gingivitis since it is antibacterial. In about 3% of people, it can result in staining and/or taste changes. It also reduces bad breath by killing bacteria.
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